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The Social Smarty Show

The Social Smarty Show

Hosted by: Jodine McIntyre

Right now, managing social media for your business probably feels overwhelming, confusing and time-consuming. Where do you start, what do you post and how do you know you’re even doing it right? You’ve wasted...

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Episodes

#021 - How to use Storytelling in your Social Media Marketing

"Stories are data with a soul" - Brené Brown. In this episode of The Social Smarty Show, I discuss tips and examples on how you can use the power of storytelling in your social media marketing. I also explain why...
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#020 - Eight Ways to use AI to Create Content for your Business

In this episode, I am sharing 8 ways you can use AI (artificial intelligence) to create content for your business marketing! The tools I mention during the episode are: ChatGPT: https://chat.openai.com Canva Magic...
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#019 - What you need to consider before Investing in Facebook Ads

Facebook ads - do they work? Are they necessary to achieve results on Facebook? How much should you spend? Should you outsource or learn to manage them yourself? These are all questions I have been asked a tonne over...
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#018 - My Social Media Marketing Predictions for 2023

So what does 2023 hold for social media marketing? In this episode, I share with you my predictions on where social media marketing is heading in the new year as well as practical tips on how you can use these...
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#017 - Using Social Media to Grow your Email Community

In this episode, I’ll be teaching you how you can leverage the power of social media to grow your email community and drive more sales for your business. I will run through my advice for  Check out my email community...
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#016 - Steal my Social Media Content Framework

I’m continuing with the theme of social media content taking you on a bit of a deep dive into my Social Media Content Planning Guide. Before you dive into the episode, it would be a great idea to grab your own copy...
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#015 - Social Media Content for each Stage of your Customer's Journey

In this episode, I will continue with my thoughts on creating social media content, specifically content for each phase in your customer or client's journey. As we move our way through the marketing funnel, from...
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#014 - Posts vs. Reels vs. Stories - What should you be Creating?

So you’re ready to show up on social media, reach more people, build your business and make more money. But where do you start? Do you jump into creating posts? Should you be creating videos and sharing them as...
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#013 - Should you be using LinkedIn to Market your Business?

When it comes to marketing your business on social media, it can really feel like a full-time job. But when you're running a business, wearing all the hats, you need to use your time wisely, in the places that will...
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#012 - Showing your Face Online is Hard

Showing your face online can be hard. Really hard. In this episode, I'm sharing with you my own struggle with showing up online and how I'm working to shift that voice in my head from critical to kind. If this episode...
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#011 - Six Tactics to Increase your Instagram Engagement

In this episode, I am sharing with you 6 tactics you can use to increase your Instagram engagement. In this episode, I also cover the reason why engagement is so important. The two resources I mention are: Instagram...
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#010 - What is TikTok and Should You be on it?

In this episode, I share my thoughts on the super popular social media platform, TikTok, and whether or not I believe you should be using it to market your business. During the episode I reference an article published...
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