#019 - What you need to consider before Investing in Facebook Ads

Facebook ads - do they work? Are they necessary to achieve results on Facebook? How much should you spend? Should you outsource or learn to manage them yourself?

These are all questions I have been asked a tonne over the years!

In this episode, I answer these questions plus give you some advice on what you really need to consider before you start investing your cold hard cash into advertising your business on social media.

I will also cover in detail the 4 key components to an effective Facebook ad campaign:

  1. A clearly defined audience
  2. Attention-grabbing creative
  3. A compelling offer
  4. A clear and easy next step

If you would like to book a 1:1 training session with me to get started with Facebook ads or if you would like me to review your current campaigns, head to