Social media training & advice for self-made business owners.

Helping you confidently and consistently build buzz around your business online with social media.


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Grab some of my social know-how for free.

I’m so committed to helping you get confident online, I’m giving you access to this practical and easy to follow social media marketing trainings, templates and guides.


Hi, I'm Jodine.

Social Media Trainer, Coach, Speaker and self-made business cheerleader.

Right now, managing the social media for your business probably feels overwhelming, confusing and time-consuming. Where do you start, what do you post and how do you know you’re even doing it right?

You’ve wasted enough time trying to figure it all out on your own. What you need is clarity around your social strategy and practical techniques to bring it to life.

As your social media coach, I’ll help you confidently own your awesome online, show you how to optimise your social pages for your audience and leave you feeling excited about the possibilities social media can offer for your business growth.


Work with me...

...and go from so so to social savvy

Changes come and go, but the fundamentals of success on social media stay the same. I help you nail the basics, make sense of good social strategy and confidently launch campaigns - without throwing any more money away.


"Jodine is absolutely amazing - she is very patient and has helped our business immensely with her instruction on social media advertising. Highly recommend her!"

See the latest social media news and advice...

...right here on the blog.

7 Reasons why Publer is the Best Social Media Scheduling Tool

What is Meta's new app, Threads? An Instagram Threads Review

Changes are coming to Instagram & Facebook Shops


Listen to The Social Smarty Show! 🎙

The Social Smarty Show, is your weekly podcast for social media marketing tips, tactics, and practical digital marketing advice.

Each week I share with you the inspiration and steps you can take to grow your online audience, build connections and grow your business.

You can listen on Spotify, Apple Podcasts, Amazon or right here on my website!



Kind words from social smarties.

These business owners were once feeling just like you… but see where they’re at now!

"...highly recommended..."

"Jodine is able to easily convey her knowledge and passion for social media, opening up the potential of this powerful platform for business growth.

She is able to explain each process, explain the pros and cons to each feature and give you a good insight into what may work for you. Very valuable and highly recommended."

- Hawke's Bay Chamber of Commerce

"Well worth it."

"I attended the recent 2 hour training with Jodine of Social Smarty and was really impressed with her knack for simply explaining complex aspects of Facebook advertising.

She was clear, upbeat and helpful in giving us insight into the algorithms that we can 'encourage' to reach more people with a powerful message. Well worth it."

- Phyllis, True Health

"...a fountain of knowledge..."

"I attended Jodine's Instagram for Business Workshop and it was awesome!

Jodine is a fountain of knowledge of all things social media and I got so much useful information, tips and tricks for making the most out of Instagram for my business.

Thanks so much Jodine 😍🙌"

- Kate, My Beauty Fix

"Money well spent!"

"Jodine's workshop Getting Started with Facebook Ads was excellent, one of the best I've attended. A good-sized group so lots of opportunities to interact and of course Jodine is so knowledgeable and a great teacher. Money well spent!"

- Wendy, Greenscene Arboriculture

"...the perfect balance of personality and professionalism."

"Always love coming away from a course knowing you've learnt something! Informative, educational and presented with the perfect balance of personality and professionalism. Will be looking to go on more courses!"

- Wendy, Corbin Rd


"Finding Jodine has been life-changing for us. There were several areas we need help with on our social media, including training in how to use some functions and trouble-shooting some ongoing issues with Facebook and she got us all sorted."

- Melissa, Turua Gallery


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