The Social Smarty Blog

AI (Artificial Intelligence) seems to be dominating my social media newsfeeds at the moment. It all appears to have stemmed from an online tool...

Social media. You may love it, or you may loathe it but as a business owner, you can’t ignore it.

Social media can be a powerful platform to...

As we head into 2023, we need to ditch those outdated marketing tactics that are not serving us anymore. We need to think about a fresh approach to...

Instagram hashtags, they're pretty 2019, aren't they? Or are they? Should we be using them on our Instagram posts? 

You might have noticed...

If you're ready to really grow your Instagram engagement, going Live on the platform gives you the chance to interact with your audience in...

If you are searching for ways to increase your engagement on Instagram organically - that's without paying a cent - I have 5 ideas for you....

Everyone is talking about Instagram Reels and the massive reach this new content type is generating! Catchy tunes, cute dances, pointing fingers...

* This post contains affiliate links. That means that if you make a purchase after clicking on a link, I may earn a small commission at no extra...

When it comes to creating content, I'm a firm believer in getting the absolute most out of your time and effort by repurposing...

Facebook, Instagram, LinkedIn, TikTok, post to your feed, go live, create stories, how about Reels? It’s no wonder business owners often feel...

The new Privacy Bill has passed and The Privacy Act 2020 will come into effect on 1 December 2020, replacing The Privacy Act 1993 here in New...

Managing your social media marketing during a crisis can be really stressful. I have been asked if it’s best to go dark on social altogether,...